Capabilities/AutomationsNew

Triggered email that stays simple

Welcome drips. Then the rest of the funnel.

When someone joins an audience, send the right template — immediately or after a wait. Build it in the dashboard or have Cursor create the full series via MCP.

Start with new subscribers. Expand later.

Automations fire when a contact is newly enrolled or resubscribed — from signup forms, the Contacts API, Shopify sync, or imports. Pick an audience (or all of them), choose a template, optionally wait, and activate.

Link-click and tag triggers are on the roadmap. The engine and MCP tools are built to grow with you.

How it works

Three pieces. One funnel.

01

Trigger

New subscriber in an audience — forms, API, Shopify, or import.

02

Steps

Send a template. Wait minutes, hours, or days. Chain more sends.

03

Activate

Turn it on in Automations — or create the whole drip via MCP.

Built for AI IDEs, too.

MCP tools like create_automation and list_automation_triggers let Cursor (or any MCP client) set up full welcome series from your templates and audiences — no dashboard click-fest required.

Before you commit

Questions about automations

New subscriber — when a contact is enrolled or resubscribed in an audience (forms, API, Shopify sync, imports). More triggers are on the roadmap.

Ready when you are

Turn signups into a welcome series.

First 200 emails on us. Unlimited subscribers. Automations included.