Send emails as if you hired your own designer.
Designer templates, your domain, unlimited subscribers — a fraction of what the big platforms charge.
What changes with Hatched Send
Newsletters, finally simple.
Unlimited subscribers on every plan. Start from a template, make it yours, and send from your own domain — all for a fraction of what Mailchimp or Brevo charge.
Flat subscription. Unlimited subscribers.
Import your full list — your audience size is never the bill. One simple monthly fee, a fraction of what the big platforms charge.
On-brand in under five minutes
Pick a template, swap in your colours and text, and you're ready to send. On-brand in under five minutes — no design skills needed.
One stack
Newsletters and transactional email in the same product. One bill, one login, one place to look.
Your data, your database
On every plan, plug in your own Postgres. Subscribers live in infrastructure you control.
Show, don't tell
Templates that don't look like templates.
Every template is ready to send — just swap in your colours, text and logo. Or start from scratch and import your own design.
- ✓ 27+ marketing templates
- ✓ Brutalist, modern & essential
- ✓ One click → customise and send
Pricing that rewards growth
Grow your list. Keep your bill flat.
Most tools bill every contact you store. We charge a flat monthly fee — unlimited subscribers. Drag the slider for your list size.
How big is your list?
4,000 subscribersConventional tools
Billed by list size — not by emails you send.
Hatched Send Starter
Flat monthly fee. Unlimited subscribers.
You keep
$66/mo back in your pocket
One flat fee. Not a tax on your list.
Hatched Send charges a simple monthly subscription — not per contact. Inactive subscribers, bouncers, lurkers: free to keep on your list.
Grow the list. Not the bill.
Re-engagement campaigns work. Old leads come back. Import everyone — your subscription covers them all.
Comparing a specific platform? See how Hatched Send stacks up →
Three ways to create. One place to send.
However you like to work, Hatched Send makes it easy.
Start from a template, design your own, or let AI do the heavy lifting. However you build your email, Hatched Send is where you send it.
Option 1 — Fastest
Pick a template. Make it yours.
Choose from 27+ designer-built templates, swap in your colours, text and logo, and you're ready to send. No design skills needed.
Most people start here. You can have a beautiful email ready in five minutes.
Pick from the library
A little something new, just for you
New Olaplex treatment, 10% off Thursday…
Templates
Choose from 27+ designer-built templates, swap in your colours, text and logo, and you're ready to send. No design skills needed.
A builder
Prefer to design things yourself? Use any free email builder, export your file, and import it into Hatched Send in one click.
Use AI
Tell ChatGPT, Claude, or Gemini what you want — a promo, a newsletter, a thank-you note — and paste the result into Hatched Send. It's that easy.
Your data stays where it belongs
Bring your own database.
GDPR becomes a checkbox.
Every plan runs on your own Neon Postgres database. Connect during onboarding — subscribers, campaigns, and send history live in your infrastructure. We only read your data at send time.
Your infrastructure
Neon Postgres (you own it)
ep-cool-frost-123456.eu-central-1
Your storage
Cloudflare R2 (you own it)
acme-assets.r2.dev
Hatched Send
Stateless sending rail
Only reads your data at send time
Everything included. Nothing held back.
Everything you need to send great emails. Nothing you don't.
Unlimited subscribers
Import your whole list. No per-contact fees — your audience is always included.
Templates in minutes
Pick a template, swap colours and copy, send. On-brand without a builder marathon.
Lands in the inbox
Your domain, SPF/DKIM/DMARC, unsubscribe and bounce handling — every plan.
Automations
Auto-send a welcome series the moment someone joins — no Zapier, no per-contact tax.
Shopify
Checkout newsletter opt-ins flow into Hatched Send — then welcome drips take over. No Mailchimp middleman.
A/B testing
Test two subject lines on a cohort, wait for the winner, then send the rest automatically.
Schedule
Pick the send time once — campaigns go out when your audience is actually awake.
Bring your own DB
Plug in your Neon database — own your data, stay GDPR-compliant.
REST API
Send a transactional email with a single POST request.
Your list grows. Your bill stays flat.
Simple plans. No per-subscriber fees.
Every plan includes unlimited subscribers and sending from your own domain. Pick based on how many emails you send — free to start.
Free
First 200 on us
Then $0.0015/send
- ✓First 200 emails on us
- ✓Then $0.0015 per send
- ✓Everything in the list below
Starter
10,000 emails/mo
extra emails: $0.0010 / send
- ✓10,000 emails/month
- ✓1 sending domain
- ✓Everything in Free, plus volume pricing
Growth
50,000 emails/mo
extra emails: $0.0009 / send
- ✓50,000 emails/month
- ✓Multiple sending domains
- ✓Remove Hatched Send branding
- ✓Scheduled sends & A/B testing
Scale
200,000 emails/mo
extra emails: $0.0008 / send
- ✓200,000 emails/month
- ✓Everything in Growth
- ✓API automation & webhooks
- ✓Hosted HTTP MCP add-on ($19/mo) for AI IDEs
- ✓Priority support
- ✓Volume beyond 200K/mo
- ✓Dedicated support & SLA
- ✓Tailored deliverability setup
- ✓Custom contracts & invoicing
- ✓Private infrastructure options
Every plan includes
Still weighing it up?
Quick answers before you start.
Yes. Unlimited subscribers on every plan. You pay a flat monthly fee — not per contact.
Beautiful emails.
Sent from your domain.
Pick a template, make it yours, and send from your own domain. No per-subscriber fees, ever.
First 200 emails on us · Unlimited subscribers · Cancel anytime